How do manufacturers make metallic logos stick onto leather wallets?
How do you show your customers they are making the right your wallet leather purchase ? How do you show them that your shop is the best in town? Having an effective wallet leather logo design for your business can go a long way towards demonstrating the personality and credibility of your brand.
Your logo is the front door of your company, it’s the welcome mat customers get when they look you up online or see the front door of your store. Your design needs to attract and persuade customers through strong visuals, show the inspiration behind what you do, and stand out in a world full of competitors trying to overtake you (pun intended).
What makes a good brand logo?
Think of some of the most famous fashion logo designs out there. In a competitive world, companies like Gucci and Hermes have survived and thrived with largely unchanged logo designs. What is it about these designs that keeps them ahead of the competition?
The originality and unique design of these logos is largely what gives these brands an edge, but it’s also the way they show customers their strength and integrity.
Your logo belongs in the fashion world so you need to ensure customers are aware of this when they look at it. Notice that both the Gucci and Hermes logos timeless design, which makes them instantly recognizable as fashion companies.
Strength, simplicity, and class are all important characteristics in the fashion industry and you’ll want to make sure these traits are displayed in your logo.
Be aware that you still want to stand out though. Demonstrating what industry you’re in is important, but you don’t want to simply blend in and be too similar to competitors. Think about how your company started, is there something unique to your brand that can be displayed in your logo? Is your business modern and state-of-the-art or are you all about classic and vintage fashion ? Get it in your logo design to show customers both what you do and why you do it.
So how do manufacturers make metallic logos stick onto leather wallets?
I think the metallic logo you were referring to is hot foil stamping/embossing? Like this?
You need a foil stamping machine to do that.